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Science & Business Research Guide: Citation


 CITATION

Important Note

Although the APA provides clear instructions on how to cite standard publication types, some business-specific resources include unique information that doesn't directly match APA instructions. Because of that, some of the examples and instructions on this page represent the library's best interpretation of APA rules. 

Check with your instructor if you have specific questions about how they would like sources cited for your class. 

How to Cite Market Research Resources

Citation Examples in APA Citation Style 

Below are some examples for how to format reference list citations in APA. For more information, including how to cite in MLA, and how to format in-text citations, take a look at this guide from Seneca Polytechnic

ABI/INFORM 

Surchi, M. (2011). The temporary store: A new marketing tool for fashion brands. Journal of Fashion Marketing and Management, 15(2), 257-270. doi:http://dx.doi.org/10.1108/13612021111132672.

Business Source Elite

Laird, K. (2008). Missing: Statue of Liberty. Marketing Magazine, 113(8), 8. 

Datamonitor. (2011). Hilton Worldwide [company profile]. Retrieved from Business Source Complete database.

Factiva

Hudson, K. (2006, September 28). Wal-Mart to trim options for health coverage. The Wall Street Journal, p. B2. Retrieved from Factiva database.

Frost & Sullivan

Mendelson, J. (2015). Electro-Optical/Infrared Systems - Technology Trends Impacting Military and Aerospace Sectors (TechVision). Technical Insights Reports. Retrieved from Frost & Sullivan database.

GlobalData Explorer

GlobalData. (Year of Publication, Month). Title of report: Subtitle if any. [Type of business report]. https://subjectguides.uwaterloo.ca/global-data-explorer 

GlobalData Explorer. (2022, September). Canada meat substitutes: Market assessment and forecasts to 2026. [Country profile]. https://subjectguides.uwaterloo.ca/global-data-explorer

IBISWorld

Alvarez, A. (2015, August). Hotels & Motels in the USIBISWorld Industry Report 72111. Retrieved from IBISWorld database.

Pitchbook 

For dated items:

Pitchbook (2020, February 17) Samsonite Investors Profile. PitchBook. Retrieved from https://www.pitchbook.com

For undated or dynamically-updated items:

PitchBook. (n.d.). Uber Company Profile. PitchBook. Retrieved January 11, 2019 from https://www.pitchbook.com

Statista

Nielsen Scarborough. (n.d.) Watching sports: Number of people who watched a National Hockey League event on a cable TV within the last 12 months in the United States (USA) from spring 2008 to spring 2015 (in millions). In Statista - The Statistics Portal. Retrieved October 7, 2016, from https://www-statista-com.proxy2.cl.msu.edu/statistics/231994/nhl-events-on-cable-tv-usa/.

Statistics Canada

Statistics Canada provides guidance on their website for how to site different products offered by Statistics Canada. 

For more examples, take a look at the Citing Business Databases guide from MSU Libraries

How to Cite Academic Sources

If you are citing traditional academic sources (books, journal articles, conference proceedings), I recommend the following resources: