Entrepreneurship, Innovation, & Commercialization: Get Started

This guide is for anyone interested in entrepreneurship - whether you're interested in what it takes to be an entrepreneur, you're starting a business, joining an existing business, or commercializing your research, or you just have an interesting idea that you want to explore. 

I support undergraduate, graduate, and PhD students, as well as post-doctoral fellows and faculty affiliated with the University of Waterloo. I may be able to support alumni and community members on a case-by-case basis. 

• Suggest appropriate tools to use for market research, industry research, and customer discovery
• Consult on research methodologies and appropriate research strategies 
• Connect you with campus supports beyond the Library
• Teach workshops related to entrepreneurial research

This guide is a quick reference to learn the research stages that might apply to your entrepreneurship journey, and to link to resources that can support this research.

If you are an entrepreneur, I recommend following the tabs in order, from Ideation > Research > Validation > Commercialization. Or you can jump to whichever page is most relevant to your needs. 

In each section, you'll find a mix of Library-subscribed resources that Waterloo users have access to, freely available resources that anyone can access, guides and tutorials on how to do this work well, and links to other resources across campus that could be helpful.

You'll see these icons throughout the guide: 

 Library Resources: resources that the library pays to subscribe to. Available to current Waterloo students, staff, and faculty.

 Openly Available Resources: free and open resources that anyone can use, including alumni, community users, and students on co-op.

For more assistance, or for more complex questions, please email me or book a virtual meeting.